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    Nike Air Max 95

    Nike Air Max 95

    128 articles

    A legendary design born of Oregon’s diverse landscape.

    Nike Air Max 95 Essential CT1268-100
    • Nike
    • Air Max 95 Essential
    • CT1268-100
    • £152.95
    Nike Air Max 95 SE DV2218-001
    • Nike
    • Air Max 95 SE
    • DV2218-001
    • £91
    Nike Air Max 95 Essential CI3705-001
    • Nike
    • Air Max 95 Essential
    • CI3705-001
    • £152.95
    Nike Air Max 95 DR0146-001
    • Nike
    • Air Max 95
    • DR0146-001
    • £100
    Nike Air Max 95 QS DH9792-100
    • Nike
    • Air Max 95 QS
    • DH9792-100
    • £75
    Nike Air Max 95 DH8015-001
    • Nike
    • Air Max 95
    • DH8015-001
    • £152.95
    Nike Air Max 95 DX1819-100
    • Nike
    • Air Max 95
    • DX1819-100
    • £164.95
    Nike Air Max 95 DQ9323-200
    • Nike
    • Air Max 95
    • DQ9323-200
    • £105
    Nike Air Max 95 DO6391-001
    • Nike
    • Air Max 95
    • DO6391-001
    • £80
    Nike Air Max 95 DM0011-100
    • Nike
    • Air Max 95
    • DM0011-100
    • £84
    Nike Air Max 95 DJ5418-001
    • Nike
    • Air Max 95
    • DJ5418-001
    • £104.99
    Nike Air Max 95 DH8015-100
    • Nike
    • Air Max 95
    • DH8015-100
    • £152.95
    Nike Air Max 95 DC9474-500
    • Nike
    • Air Max 95
    • DC9474-500
    • £100
    Nike Air Max 95 Essential CK7070-001
    • Nike
    • Air Max 95 Essential
    • CK7070-001
    • £112.50
    Nike Air Max 95 DR8604-001
    • Nike
    • Air Max 95
    • DR8604-001
    • £164.95
    Nike Air Max 95 DR7867-100
    • Nike
    • Air Max 95
    • DR7867-100
    • £155
    Nike Air Max 95 DJ3859-600
    • Nike
    • Air Max 95
    • DJ3859-600
    • £90
    Nike Air Max 95 SE DH4755-200
    • Nike
    • Air Max 95 SE
    • DH4755-200
    • £115
    Nike Air Max 95 DH1632-100
    • Nike
    • Air Max 95
    • DH1632-100
    • £100
    Nike Air Max 95 NDSTRKT CZ3591-002
    • Nike
    • Air Max 95 NDSTRKT
    • CZ3591-002
    • £70
    Nike Air Max 95 Essential CK7070-100
    • Nike
    • Air Max 95 Essential
    • CK7070-100
    • £155
    Nike Air Max 95 DV3208-001
    • Nike
    • Air Max 95
    • DV3208-001
    • £164.95
    Nike Air Max 95 UL DR0295-002
    • Nike
    • Air Max 95 UL
    • DR0295-002
    • £152.95
    Nike Air Max 95 DH8256-100
    • Nike
    • Air Max 95
    • DH8256-100
    • £124.99
    Nike Air Max 95 NDSTRKT CZ3591-001
    • Nike
    • Air Max 95 NDSTRKT
    • CZ3591-001
    • £169.95
    Nike Air Max ZM950 CJ6700-001
    • Nike
    • Air Max ZM950
    • CJ6700-001
    • £99.99
    Nike Air Max 95 Ultra CI2298-100
    • Nike
    • Air Max 95 Ultra
    • CI2298-100
    • £155
    Nike Air Max 95 UL DR0295-001
    • Nike
    • Air Max 95 UL
    • DR0295-001
    Nike Air Max 95 DO6704-400
    • Nike
    • Air Max 95
    • DO6704-400
    Nike Air Max 95 DO6704-001
    • Nike
    • Air Max 95
    • DO6704-001
    Nike Air Max 95 DO6391-200
    • Nike
    • Air Max 95
    • DO6391-200
    Nike Air Max 95 DN8020-001
    • Nike
    • Air Max 95
    • DN8020-001
    Nike Air Max 95 DN5462-200
    • Nike
    • Air Max 95
    • DN5462-200
    Nike Air Max 95 Essential DM9104-002
    • Nike
    • Air Max 95 Essential
    • DM9104-002
    Nike Air Max 95 Essential DM9104-001
    • Nike
    • Air Max 95 Essential
    • DM9104-001
    Nike Air Max 95 OG DM2816-001
    • Nike
    • Air Max 95 OG
    • DM2816-001
    Nike Air Max 95 DJ6906-800
    • Nike
    • Air Max 95
    • DJ6906-800
    Nike Air Max 95 DJ6903-100
    • Nike
    • Air Max 95
    • DJ6903-100
    Nike Air Max 95 Essential DJ6884-400
    • Nike
    • Air Max 95 Essential
    • DJ6884-400
    Nike Air Max 95 Essential DJ6884-001
    • Nike
    • Air Max 95 Essential
    • DJ6884-001
    Nike Air Max 95 DJ4627-001
    • Nike
    • Air Max 95
    • DJ4627-001
    Nike Air Max 95 DJ4596-100
    • Nike
    • Air Max 95
    • DJ4596-100
    Nike Air Max 95 DJ4594-100
    • Nike
    • Air Max 95
    • DJ4594-100
    Nike Air Max 95 DJ1495-100
    • Nike
    • Air Max 95
    • DJ1495-100
    Nike Air Max 95 Premium DH8075-001
    • Nike
    • Air Max 95 Premium
    • DH8075-001
    Nike Air Max 95 DH4754-001
    • Nike
    • Air Max 95
    • DH4754-001
    Nike Air Max 95 Premium DH4102-200
    • Nike
    • Air Max 95 Premium
    • DH4102-200
    Nike Air Max 95 DH3857-100
    • Nike
    • Air Max 95
    • DH3857-100

    Air Max 95

    In the early 1990s, Nike’s basketball sneakers were flying off the shelves thanks to the rising fame of Michael Jordan. So, in an effort to revitalise the running division, Nike brought in shoe designer Sergio Lozano, who’d been working for four years in the tennis, training and ACG departments. His ambitions were grand in scale: he wanted to build a shoe the world had never seen before. That shoe became known as the Nike Air Max 95.

    This bold new aesthetic direction was inspired by the unlikeliest of things; the rainy Oregon weather. Lozano looked out across the lake into the trees on the bank opposite the campus of the Nike Worldwide Headquarters in Beaverton, Oregon, and began imagining the rain eroding the earth below. It was then that the idea came to him: what if the perfect product was inspired by erosion? 

    These ideas birthed Lozano’s sketches that would form the Air Max 95’s aesthetic of geological striations similar to those found in the walls of the Grand Canyon. He took inspiration from the very ground that the shoes were built to run on. Lozano then layered these panels in a grey gradient, which, in tandem with the introduction of the first black midsole, helped to hide signs of mud and general wear. The designers lightened the tone by adding Nike’s signature Volt shade as a direct nod to their race kit, which has since become a heritage-defining Nike colour theme.

    Built as a running shoe first and foremost, Lozano sought to honour the human anatomy in the Air Max 95’s design: the upper panels resemble muscle fibres; the nylon speed lacing eyelets with reflective weaving are inspired by the ribcage; while the midsole and heel mirror the vertebrae.

    The Nike Air Max 95 further honoured the runner by providing a mesh lace guard for breathability and increased cushioning through the visible air in the forefoot. The original Air Max underfoot technology was tuned to an air pressure of 25 Psi, which is considered ideal for running, and the shoes came with a static reading printed on the side. Then there were the 3M Scotchlite reflective uppers for extra flair and roadside visibility. Lozano was so confident in the individuality of the AM95 that he left the iconic swoosh off the shoe in the prototype phase and only reintroduced it on a smaller scale towards the back of the outer.

    Culturally, the 95’s bold aesthetic was a hit and, as such, was adopted by both well-known music artists and athletes. On its release, the Air Max 95 was unconventional, rebellious, against the status quo, and, therefore, hugely loved. One thing is for sure: it established Nike as footwear pioneers in the 90s and paved the way for their glorious decade of continuous innovation.

    Rank the Nike Air Max 95
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