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    Yeezy 350

    86 articles

    The shoe that cemented Yeezy’s place in sneaker culture.

    Yeezy Boost 350 V2 HQ6316
    • Yeezy
    • Boost 350 V2
    • "Bone"
    • £201
    Yeezy Boost 350 V2 HQ4540
    • Yeezy
    • Boost 350 V2
    • "Onyx"
    • £232
    Yeezy Boost 350 V2 EF2905
    • Yeezy
    • Boost 350 V2
    • "Static"
    • £206
    Yeezy Boost 350 HQ2060
    • Yeezy
    • Boost 350
    • "Jade Ash"
    • £237
    Yeezy Boost 350 V2 HP7870
    • Yeezy
    • Boost 350 V2
    • "Slate"
    • £190
    Yeezy Boost 350 V2 GY7658
    • Yeezy
    • Boost 350 V2
    • "Ash Pearl"
    • £241
    Yeezy Boost 350 V2 GY7657
    • Yeezy
    • Boost 350 V2
    • "Ash Blue"
    • £314.98
    Yeezy Boost 350 V2 GY7164
    • Yeezy
    • Boost 350 V2
    • "Dazzling Blue"
    • £256
    Yeezy Boost 350 V2 GY3438
    • Yeezy
    • Boost 350 V2
    • "Light"
    • £252
    Yeezy Boost 350 V2 CMPCT  GW6945
    • Yeezy
    • Boost 350 V2 CMPCT
    • "Slate Red"
    • £156
    Yeezy Boost 350 V2 GW3774
    • Yeezy
    • Boost 350 V2
    • "MX Rock"
    • £263
    Yeezy Boost 350 V2 GW3773
    • Yeezy
    • Boost 350 V2
    • "MX Oat"
    • £234
    Yeezy Boost 350 V2 GW2870
    • Yeezy
    • Boost 350 V2
    • "Mono Clay"
    • £244.27
    Yeezy Boost 350 V2 GW2869
    • Yeezy
    • Boost 350 V2
    • "Mono Ice"
    • £247
    Yeezy Boost 350 V2 Reflective GW1229
    • Yeezy
    • Boost 350 V2 Reflective
    • "Beluga"
    • £237
    Yeezy Boost 350 V2 GW0089
    • Yeezy
    • Boost 350 V2
    • "Ash Stone"
    • £227
    Yeezy Boost 350 V2 FZ5246
    • Yeezy
    • Boost 350 V2
    • "Natural"
    • £247
    Yeezy Boost 350 V2 FZ5240
    • Yeezy
    • Boost 350 V2
    • "Sand Taupe"
    • £297
    Yeezy Boost 350 V2 FZ5000
    • Yeezy
    • Boost 350 V2
    • "Carbon"
    • £217
    Yeezy Boost 350 V2 FZ1267
    • Yeezy
    • Boost 350 V2
    • "Zyon"
    • £203
    Yeezy Boost 350 V2 FY5158
    • Yeezy
    • Boost 350 V2
    • "Linen"
    • £272
    Yeezy Boost 350 V2 FY2903
    • Yeezy
    • Boost 350 V2
    • "Cinder"
    • £343.32
    Yeezy Boost 350 V2 FX9035
    • Yeezy
    • Boost 350 V2
    • "Desert Sage"
    • £222
    Yeezy Boost 350 V2 FX9034
    • Yeezy
    • Boost 350 V2
    • "Marsh"
    • £313.56
    Yeezy Boost 350 V2 FX9033
    • Yeezy
    • Boost 350 V2
    • "Earth"
    • £607.29
    Yeezy Boost 350 V2 FX9017
    • Yeezy
    • Boost 350 V2
    • "Tail Light"
    • £307
    Yeezy Boost 350 V2 FX4348
    • Yeezy
    • Boost 350 V2
    • "Yeshaya"
    • £436.84
    Yeezy Boost 350 V2 Reflective FW5317
    • Yeezy
    • Boost 350 V2 Reflective
    • "Cloud White"
    • £327
    Yeezy Boost 350 V2 FW5191
    • Yeezy
    • Boost 350 V2
    • "Yeezreel"
    • £214
    Yeezy Boost 350 V2 FW5190
    • Yeezy
    • Boost 350 V2
    • "Yecheil"
    • £207
    Yeezy Boost 350 V2 FW3051
    • Yeezy
    • Boost 350 V2
    • "Cloud White"
    • £466.60
    Yeezy Boost 350 V2 FW3043
    • Yeezy
    • Boost 350 V2
    • "Cloud White"
    • £214
    Yeezy Boost 350 V2 FW3042
    • Yeezy
    • Boost 350 V2
    • "Citrin"
    • £225
    Yeezy Boost 350 V2 FV5666
    • Yeezy
    • Boost 350 V2
    • "Synth"
    • £248
    Yeezy Boost 350 V2 FV3250
    • Yeezy
    • Boost 350 V2
    • "Antlia"
    • £210
    Yeezy Boost 350 V2 Reflective FU9007
    • Yeezy
    • Boost 350 V2 Reflective
    • "Static Black"
    • £358
    Yeezy Boost 350 V2 FU9006
    • Yeezy
    • Boost 350 V2
    • "Black"
    • £347
    Yeezy Boost 350 V2 F99710
    • Yeezy
    • Boost 350 V2
    • "Sesame"
    • £225
    Yeezy Boost 350 F36980
    • Yeezy
    • Boost 350
    • "Butter"
    • £257
    Yeezy Boost 350 V2 EG7492
    • Yeezy
    • Boost 350 V2
    • "True Form"
    • £306
    Yeezy Boost 350 V2 EG7491
    • Yeezy
    • Boost 350 V2
    • "Hyperspace"
    • £227
    Yeezy Boost 350 V2 GID EG5293
    • Yeezy
    • Boost 350 V2 GID
    • "Glow"
    • £523.28
    Yeezy Boost 350 V2 CP9654
    • Yeezy
    • Boost 350 V2
    • "Zebra"
    • £237
    Yeezy Boost 350 V2 CP9652
    • Yeezy
    • Boost 350 V2
    • "Black & Red"
    • £217
    Yeezy Boost 350 V2 CP9366
    • Yeezy
    • Boost 350 V2
    • "Cream White"
    • £287
    Yeezy Boost 350 V2 BY9612
    • Yeezy
    • Boost 350 V2
    • "Core Black & Red"
    • £225
    Yeezy Boost 350 V2 BY1604
    • Yeezy
    • Boost 350 V2
    • "Oreo"
    • £304
    Yeezy Boost 350 BB5350
    • Yeezy
    • Boost 350
    • "Pirate Black"
    • £156

    350

    The Yeezy 350 first dropped back in 2015 at Yeezy’s inaugural show at NYC fashion week, which was held on Valentine’s Day. The design immediately created excitement amongst the Big Apple’s fashion scene. The show also tied in with the NBA All-Star Game, which got people talking about the 350, eventually building more interest in the shoe than any previous fashion release. And with that, the Yeezy era was born.

    The 350 was officially released in June of the same year in a black and grey “Turtledove” colourway with design consulting provided by Virgil Abloh, founder of streetwear brand Off-White, and Demna Gvasalia, creative director at Balenciaga. The pared back aesthetic features a Primeknit upper with hiking-style laces of the same material and colour. Below, Boost midsoles seamlessly blend into the shoe, creating the illusion that it is one single unit. The sole aim was to create a shoe that defined its time; something with a unique design.

    Towards the latter part of 2015, the success of the Boost 350 reached its peak at the 29th Annual Achievement Awards held by Footwear News, where it won the Shoe of the Year award. Its limited release brought a cascade of hype and desire, pushing up the resale value and making the shoe a highly prized and exclusive item. 

    When Ye was learning to design shoes alongside Virgil Abloh and under the guidance of Giuseppe Zanotti, he set himself the ambitious target of making his own version of the extremely popular Nike Roshe. He even stated that he wanted to replace the Roshe. This ensured that the Yeezy 350 had a clear conceptual grounding as a comfortable, stylish lifestyle shoe. But it wasn’t until the V2 was released that Kanye got closer to making the 350 a widely accessible sneaker.

    The V2 delivered a more textured, stretchy upper with a sock-like feel that gave Ye even more creative licence to express his own ideas. To start with, he had the text “SPLY-350”, an acronym for “Saint Pablo Loves You”, woven into the side of the shoe in a digital font. He also added some fresh style elements, such as a thin, jagged stripe on one side made of synthetic monofilament material to add breathability and an enlarged midsole that was now translucent. The original “Beluga” colourway also brought vibrant colours, its orange accents melding with a pervasive neutral gunmetal to produce a classic sneaker. Since then, the V2 has become the most recognisable Yeezy silhouette thanks to the huge number of colourways and versions produced. One of the most standout of these designs was the 2018 Triple White colourway, which was released in over a million pairs and increased the popularity of the shoe amongst a much broader group of people.

    The Yeezy Boost 350 was the shoe that made Kanye West a fashion designer. He rewrote the rules on celebrity collaborations and became a respected creator in his own right. The Yeezy 350 has achieved something special: fans eagerly await the release of each new colourway, with the buzz around the design still as high as ever. The simmering hype that continues to this day confirms the 350 as one of the most important sneakers of all time.

    Rank the Yeezy 350
    (15)

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